Why does my website need a blog?


Search engines increase the exposure of a website when it has relevant content. Another SEO benefit of blogging is that search engines look for fresh and timely content. With the help of strategies like keywords, titles, and meta descriptions, blog posts become a powerful tool for gaining visibility for your brand.

  • Every new blog you post adds a new page to your website.
  • Pages help with SEO because it gives Google and other search engines a reason to re-crawl your website to find new content to index.
  • One more indexed page means one more opportunity for you to show up on the search engine results page (SERP) and drive traffic to your website in organic search.


Blogging is also a great way to get your images seen. Whether it is a product, people, or place, each image has an SEO opportunity. Alt tags are a text alternative to images when a browser can’t correctly render them. Similar to the title, the alt attribute describes the contents of an image file. Adding appropriate alt tags to the images on the website can help achieve top rankings in the search engines by associating keywords with images. Even Google has remarked on the value of alt text in images. Alt text is required under the American Disabilities Act for individuals who are unable to view images themselves. A descriptive alt text can alert users to precisely what is in the photo.


The number one reason

Let DPEG build excitement for your brand with Email Marketing.

The number one reason you should have a blog on your website is to tell your story. People don’t buy what you do; they buy why you do it. Creating engaging content that captures your voice and entices readers to return to your website will increase your reach and lead to customer conversions. It’s okay if you don’t know what to write, don’t have time, or don’t enjoy the process. That’s why you can hire a professional team who can work with you to develop your voice, create a content plan, and write and publish the blog posts on your schedule.


Blogging helps your website with link building. Backlinks are among the 200 factors the Google algorithm considers when ranking a site for its result page. By creating valuable blogs, other companies will see you as industry leaders will make it easier to gain relevant backlinks. Another benefit of backlinks is that they help you build your domain authority, which helps improve your overall discoverability in search engines.


Custom Content

  • Custom content Blogs, weekly, bi-weekly, or monthly
  • Social Media Posts Per Blog
  • Dedicated monthly blog meetings via Zoom


  • Keyword Research
  • Meta Tags
  • Linkbuilding


SINCE 2015

Let DPEG build excitement for your brand with Blogging.

We use blogging campaigns to deliver the message that your business is unique.

No money is exchanged for the consultation appointment; however, there is a cost. The cost is that you are not working on your widget. We respect your time. If available, we believe the first meeting should include everyone that touches your brand. Let’s gather around your monitor and find out how DPEG Marketing Company can help you.  See DPEG Marketing’s Calendar below.



Our mainstay is located in beautiful Asheville, North Carolina.

Because we are a virtual-based company, your business can be anywhere and use our services.

Website Support Hours

Monday – Friday from 7 am to 3 pm. We are available 24/7 through email or text message. We adhere to a strict policy: scheduled monthly meetings via Zoom, quick turnarounds, affordable pricing, and, above all, quality work. 

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Everything You Need to Know

Our Why, Company History, Values, Team, Virtual Office, Press Release, Services, Sample Cost Sheet, Brand Guide, and Contact Info

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Laura creates custom content for clients by developing their unique voice, leaning into their brand, and establishing them as subject matter experts.

Meet the dpeg Marketing Team

Laura M. Lavoie

Director of Storytelling

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DPEG Marketing Blog


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DPEG Marketing Company has 5 spots open for website design in 2023. We partner with small businesses to help them grow. We can help you optimize your site and integrate the essential tools. You can build your reputation and be recognizable with the right systems.



Contact DPEG Marketing for a FREE consultation by emailing teona@dpegmarketing.com or calling (828) 333-3816.

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